Website ReDesign

LCCC

Deliverables

eCommerce Redesign

La Carrera 416, a culturally driven streetwear brand rooted in cycling and self-determination. The existing site didn’t reflect the strength of the brand. My goal was to build a sharper, more intentional eCommerce experience that communicates identity, creates desire, and makes shopping easy. Note: This is a concept design (not an official redesign).

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